Beth Couch is a Boston, MA-based marketing and communications professional.
My Background
I am currently a Senior Manager of Corporate Communications at MFS. Prior to this role, I worked as the Senior Manager of Marketing and Communications, leading global marketing and communications for the impact investment firm Small Enterprise Assistance Funds (SEAF) and its technical assistance business unit, the Center for Entrepreneurship and Executive Development (CEED Global). Additionally, I worked as the Senior Writer on the Foundation & Institutional Advisory Team at Bernstein Private Wealth Management. Previously, I was an English professor, specializing in cultural theory and the nineteenth century, and taught writing and literature courses for over 10 years. I received both my MA and PhD from Boston College.
MA, English 2004 – 2006
PhD, English 2006 – 2013
My Expertise
A marketing professional and an innovative and engaging writer across multiple communication styles, I am also a precise and exacting editor and an excellent grammarian, deriving from many years in academia. I am experienced in marketing and brand and business development, along with quantitative and qualitative research. As both an external and internal communications specialist, I have authored news articles, press releases, blogs, infographics, impact reports, case studies, video scripts, newsletters, and social media posts, along with numerous communications for C-suite executives, including but not limited to speeches, presentations, crisis communications, articles, and blogs. Please see my portfolio for examples of my work.